University of Birmingham
- Start Date: 20 Dec, 2021
- 4 weeks
- Study Content: Videos
Discover the best techniques to encourage citizen participation and learn how to engage at all levels of the public sector.
Course Fee: Free
Certificate Cost: See Fees and Eligibility
Course Description
This course is made available through the eLearnAfrica and FutureLearn partnership.
Explore innovative ways to communicate within the public sector
Citizen participation is an important part of democracy. It requires citizen involvement in public decisions as well as communication at all levels of the public sector.
On this four-week course, you’ll discover effective techniques to engage with stakeholders, manage new ideas, co-create solutions, and investigate opportunities across the public sector.
Get ahead in the ever-changing field of public service as you’ll explore the latest citizen participation practices. This understanding will help you analyse the new forms of deliberative, collaborative, and participatory decision-making that are evolving globally.
Discover the power of using social media and clicktivism
How people consume news has changed radically in recent years, fuelled largely by the emergence of social media platforms.
You’ll explore how these platforms could be used as a force for good and the techniques you can apply to harness social media.
Within this, you’ll unpack the concept of ‘clicktivism’ and how social media has made it possible for electronic, lower-cost activism.
Understand the concept of social listening
Delving into social listening, you’ll learn how to monitor the views of citizens and how to extract valuable insights from this.
You’ll also explore the presence of public servants of social media, and the opportunity of a ‘digital frontline’.
Study real-world social media strategies
Some social media strategies have been highly effective at disseminating information or fostering a sense of community, but others have been less so. You’ll explore both to understand the best practices in social media strategies.
This course gives you the opportunity to hone your skills and boost your CV as you learn from the experts at the University of Birmingham.
This course is designed for professionals who want to make an impact in the public sector at local, national, or international levels.
It will be of particular interest for those in key industries including local council and government, emergency services, or civil service.
Certificate cost may vary. You will be redirected to the host page for cost and payment options.
University of Birmingham
The University of Birmingham has been challenging and developing great minds for more than a century.
Characterised by a tradition of innovation, research at the University has broken new ground, pushed forward the boundaries of knowledge and made an impact on people’s lives.
The University continues this tradition today and has ambitions for a future that will embed its work and recognition of the Birmingham name on the international stage.
Universities are never complete. They develop as new challenges and opportunities occur. At Birmingham the aim is to innovate and push the frontiers of understanding; it asks new research questions and turns theory through experiment into practice – because that’s what great universities do.
This institution is available on eLearnAfrica through partnership with FutureLearn.
COLLABORATION POLICY
By enrolling in a course on or through eLearnAfrica, you are joining a special worldwide community of learners. The aspiration of eLearnAfrica is to provide anyone with an internet connection access to courses from the best universities and institutions in the world and to provide our learners the best educational experience internet technology enables. You are a part of the community that will help eLearnAfrica achieve this goal. eLearnAfrica depends upon your motivation to learn the material and to do so with honesty and academic integrity. In order to participate in eLearnAfrica, you must agree to the Honor Code below and any additional terms specific to a class.
ELEARNAFRICA HONOR CODE PLEDGE
By enrolling in a course, program, or degree hosted on the eLearnAfrica App or Site, I agree that I will:
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Complete all tests and assignments on my own, unless collaboration on an assignment is explicitly permitted.
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Maintain only one user account and not let anyone else use my username and/or password.
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Not engage in any activity that would dishonestly improve my results, or improve or hurt the results of others.
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Not post answers to problems that are being used to assess student performance.
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Abide by any and all requirements of the eLearnAfrica Participants as may regard the expectations of civil or academic behavior or of community standards.
VIOLATIONS
If you are found in violation of the Terms and Conditions or Honor Code, you may be subject to one or more of the following actions:
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Receiving a zero or no credit for an assignment;
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Having any certificate earned in the course withheld or revoked;
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Being unenrolled from a course, learning program or degree program; or
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Termination of your use of the App and/or Site.
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Additional actions may be taken at the sole discretion of eLearnAfrica and eLearnAfrica course providers.
No refunds will be issued in the case of any corrective action for such violations.
Honor code violations will be determined at the sole discretion of eLearnAfrica, the Partners, or Members. You will be notified if a determination has been made that you have violated this honor code and you will be informed of the corresponding action to be taken as a result of the violation.
CHANGING THE HONOR CODE
Please note that we review and may make changes to this Honor Code from time to time. Any changes to this Honor Code will be effective immediately upon posting on this page, with an updated effective date. By accessing the App and/or Site after any changes have been made, you signify your agreement on a prospective basis to the modified Honor Code and any changes contained therein. Be sure to return to this page periodically to ensure familiarity with the most current version of this Honor Code.
Effective Date: September 22, 2016