Digital Fashion Media
Condé Nast College
  • Start Date: 26 Jul, 2021
  • 3 weeks
  • Study Content: Videos


Discover the power of digital media and how social media, content creation, and influencers are shaping the fashion industry.

Course Fee: Free
Certificate Cost: See Fees and Eligibility

Course Description

This course is made available through the eLearnAfrica and FutureLearn partnership.

Gain experts insights into the impact of digital media in fashion


Digital media is transforming how we consume content, with brands continually adapting to technological advancements and new digital and social media platforms.


On this three-week course, you’ll discover how fashion brands are responding to developments in digital media, and how they will continue to evolve in the future.


You’ll gain specialist insights and content from industry experts and academics from the creators of Vogue, GQ, and WIRED.


Study the rise of digital marketing in fashion


You’ll develop a comprehensive understanding of digital marketing and branding strategies utilised by today’s top fashion brands. This includes content creation, digital storytelling, social media strategies, and the role of influencers.


Examining digital media campaigns and how brands create impactful narratives, you’ll look specifically at digital storytelling and content creation using blogs, videos, and infographics to attract new customers.


You’ll also form your own ideas around digital fashion media and work on creative pieces of digital content to add to your portfolio.


Understand the role of a social media strategy and fashion influencers


Research indicates that budgets for influencer marketing in the fashion and beauty sectors are on the rise.


The course concludes with a look at the importance of a social media strategy and the role of influencers for fashion brands to help market products more effectively.


Finally, you’ll produce your own social media campaign, solidifying your skills and understanding of how digital media is used in fashion.


This course is designed for anyone wanting to gain insights into digital media strategies in relation to fashion brands.


This is an introductory course suited to anyone with an interest in digital media, marketing, and fashion.


Certificate cost may vary. You will be redirected to the host page for cost and payment options.

Condé Nast College

This university is part of the partnership between eLearnAfrica and FutureLearn.

This institution is available on eLearnAfrica through partnership with FutureLearn.

You may be able to download course materials after enrolling in this course. If not, all of the necessary course materials provided by the course instructor will be available on the provider's course page.
COLLABORATION POLICY

By enrolling in a course on or through eLearnAfrica, you are joining a special worldwide community of learners. The aspiration of eLearnAfrica is to provide anyone with an internet connection access to courses from the best universities and institutions in the world and to provide our learners the best educational experience internet technology enables. You are a part of the community that will help eLearnAfrica achieve this goal. eLearnAfrica depends upon your motivation to learn the material and to do so with honesty and academic integrity. In order to participate in eLearnAfrica, you must agree to the Honor Code below and any additional terms specific to a class.

ELEARNAFRICA HONOR CODE PLEDGE

By enrolling in a course, program, or degree hosted on the eLearnAfrica App or Site, I agree that I will:

  • Complete all tests and assignments on my own, unless collaboration on an assignment is explicitly permitted.

  • Maintain only one user account and not let anyone else use my username and/or password.

  • Not engage in any activity that would dishonestly improve my results, or improve or hurt the results of others.

  • Not post answers to problems that are being used to assess student performance.

  • Abide by any and all requirements of the eLearnAfrica Participants as may regard the expectations of civil or academic behavior or of community standards.

VIOLATIONS

If you are found in violation of the Terms and Conditions or Honor Code, you may be subject to one or more of the following actions:

  • Receiving a zero or no credit for an assignment;

  • Having any certificate earned in the course withheld or revoked;

  • Being unenrolled from a course, learning program or degree program; or

  • Termination of your use of the App and/or Site.

  • Additional actions may be taken at the sole discretion of eLearnAfrica and eLearnAfrica course providers. 

No refunds will be issued in the case of any corrective action for such violations.

Honor code violations will be determined at the sole discretion of eLearnAfrica, the Partners, or Members. You will be notified if a determination has been made that you have violated this honor code and you will be informed of the corresponding action to be taken as a result of the violation.

CHANGING THE HONOR CODE

Please note that we review and may make changes to this Honor Code from time to time. Any changes to this Honor Code will be effective immediately upon posting on this page, with an updated effective date. By accessing the App and/or Site after any changes have been made, you signify your agreement on a prospective basis to the modified Honor Code and any changes contained therein. Be sure to return to this page periodically to ensure familiarity with the most current version of this Honor Code.

Effective Date: September 22, 2016